Stirna Consulting

Blog

  • My post about Net Promoter Score on CustomerThink

    My post about Net Promoter Score on CustomerThink

    A post written by myself just got published on CustomerThink, a highly ranked blog site. In the post I am discussing the benefits of using and implementing net promoter score to measure how satisfied customers are with your company’s products or services.

    Furthermore, the article has been published as an Editor’s Pick giving it a more prominent place on the website as well as it will be featured in the blog’s weekly newletter next week.

    As a taken of my appreciation, Stirna has decided to offer CustomerThink subscribers an hour of consultation for free! You can see the offer on CustomerThink’s Marketplace (valid until end of July) and you can subscribe to their newsletter here.

  • Customer survey sent after purchase part 3/3: Configure a flow

    Customer survey sent after purchase part 3/3: Configure a flow

    Task: Automatically send customer survey after an opportunity is won
    Difficulty: Medium
    Time to implement: 1-2 hours

    Content

    1. Creating the survey
    2. Configuring the email template
    3. Configure a flow

    In this article we will conclude this blog series by configuring a flow for our survey in Power Automate.

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  • Customer survey sent after purchase part 2/3: Create an email template

    Customer survey sent after purchase part 2/3: Create an email template

    Task: Automatically send customer survey after an opportunity is won
    Difficulty: Medium
    Time to implement: 1-2 hours

    Content

    1. Creating the survey
    2. Configuring the email template
    3. Integration

    In this article we will continue working in Forms Pro and build an email template with dynamic content from Dynamics 365.

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  • Customer survey sent after purchase part 1/3: Create the survey

    Customer survey sent after purchase part 1/3: Create the survey

    Task: Automatically send customer survey after an opportunity is won
    Difficulty: Medium
    Time to implement: 1-2 hours

    Content

    1. Creating the survey
    2. Configuring the email template
    3. Integration

    In this three-part blog series we’ll be looking at a scenario which I have implemented for a client where a car dealership selling a new car sends a survey post-purchase to a customer and asks about his experience with the purchase and how likely he will recommend the company to his friends.

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  • Lead generation with webforms part 3/3: Connecting with Dynamics 365

    Lead generation with webforms part 3/3: Connecting with Dynamics 365

    Task: Create a lead in Microsoft Dynamics 365 Sales from a web form submission
    Difficulty: Easy
    Total time to implement: 1-2 hours

    Content

    1. Creating the form (read post)
    2. Embedding the form on a webpage (read post)
    3. Connecting the form with Dynamics 365
      1. Creating a flow
      2. Configuring the flow
      3. Testing the flow

    In this last part of my three-part blog series, I’ll show how you can leverage a Microsoft Power Automate flow to automate the task of creating a lead record from a form submission. While in previous posts we have already created a web form, published it and embedded on a webpage, in this post we will create a flow that will create a lead record in Dynamics 365 Sales and send a couple of emails.

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  • Lead generation with webforms part 2/3: Embedding the form

    Lead generation with webforms part 2/3: Embedding the form

    Task: Create a lead in Microsoft Dynamics 365 Sales from a web form submission
    Difficulty: Easy
    Total time to implement: 1-2 hours

    Content

    1. Creating the form (read post)
    2. Embedding the form on a webpage
      1. Publishing the form
      2. Embedding on your site
    3. Connecting the form with Dynamics 365 (read post)

    In the current post we’ll publish the form we created in the previous post and embed it on a webpage.

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  • Lead generation with webforms part 1/3: Creating the form

    Lead generation with webforms part 1/3: Creating the form

    Task: Create a lead in Microsoft Dynamics 365 Sales from a web form submission
    Difficulty: Easy
    Total time to implement: 1-2 hours

    Content

    1. Creating the form
      1. The tools
      2. Creating the web form
    2. Embedding the form on a webpage (read post)
    3. Connecting the form with Dynamics 365 (read post)

    In this three-part blog series, I’ll show how you, as a Dynamics 365 user, can leverage a set of tools that are part of your arsenal to automate a common task performed by marketing and sales professionals: creating a lead record from a form submission. In this first post we start by creating a web form that will be placed on our website and used to generate our leads.

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  • Introducing Stirna

    Introducing Stirna

    The first blog post is dedicated to the name chosen for my consultancy business and my webiste: ‘Stirna’. The word ‘stirna’ is an Icelandic verb. It translates as (to) glitter, twinkle or sparkle. As you may have guessed already it has a reference to a star (in Icelandic ‘stjarna’). Although not very commonly used in Icelandic, it is primarily used to describe natural phenomena during winter time.

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